Physical WorldBUILDINGbuilding · 78% · creators + brands
StuntKit
Physical advertising infrastructure for brands and creators.
The Thesis & Bottleneck
The Real-World Bottleneck
Brands have no physical-world advertising layer: creator stunts, street inventory, and proof-of-display are all negotiated by hand in DMs.
The Architectural Insight
Physical attention is inventory too. It needs onboarding, discovery, and visualization like any marketplace.
How I Built It
Creator onboarding, brand discovery, and inventory visualization — the marketplace rails for real-world attention.
Technical Stack & Protocols
Real Outcomes & Lessons
Observed Production Outcome
78% toward the first marketplace slice. Public build log tracks yesterday, today, and next.
What I Learned The Hard Way
“Physical products punish vagueness: every flow must name who shows up where, with what, and how proof closes the loop.”
System Telemetry
- System TrackPhysical World
- Current StatusBUILDING
- Architecturebuilding · 78% · creators + brands
- Launch StageIn build. Current focus: creator onboarding, brand discovery, inventory visualization. Next: TechCrunch Disrupt SF, creator acquisition, brand experiments.
System Access
Related Systems
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