Antifragile: Things That Gain from Disorder
Wind extinguishes a candle and energizes fire. Build systems that feed on volatility rather than breaking when conditions change.
New Delhi / IST / Building in publicFounder · Developer · Growth engineer
I turngrowth intoworking systems.
I'm Amit Kumar. Sixteen years in distribution taught me where attention leaks, where teams stall, and which workflows deserve software. Now I build autonomous agents, focused products, and physical advertising infrastructure in the open.
Amit Kumar@growthperclick / evidence over performance / 2026
Time in the field16 years, from paid growth to agent systems.
Systems catalogued14 products with outcomes and postmortems.
Running today8 live systems, 1 acquisition.
Current thesisSmall specialist agents beat one clever, overloaded prompt.
01 / Selected systems
Proof, arranged as a working ledger.
The catalog gets quieter. Outcomes lead, technology supports, and every row opens the actual architecture, tradeoffs, and lessons.
A-01
LIVEIndex Mavens8-agent trading intelligence for Indian markets.OpenClaw
Hermes
MCP
TelegramG-01
LIVESharkOSLinkedIn operating system for founder-led GTM.Agent pipeline
Telegram
LinkedIn API
VPSP-01
BUILDINGStuntKitPhysical advertising infrastructure for brands and creators.Next.js
Postgres
Telegram
TailscaleL-01
LIVEJARVIS OSLocal-first morning briefing agent.Ollama
OpenClaw
Custom skillsS-01
LIVEInvoBillGST billing, inventory, accounting, and CRM for Indian SMBs.Next.js
Postgres
Self-hostedS-05
ACQUIREDComplianceHQAI compliance automation for startup security readiness. Acquired.Claude
n8n
Agent workflows
LIVEIndex Mavens8-agent trading intelligence for Indian markets.OpenClaw
Hermes
MCP
TelegramG-01
LIVESharkOSLinkedIn operating system for founder-led GTM.Agent pipeline
Telegram
LinkedIn API
VPSP-01
BUILDINGStuntKitPhysical advertising infrastructure for brands and creators.Next.js
Postgres
Telegram
TailscaleL-01
LIVEJARVIS OSLocal-first morning briefing agent.Ollama
OpenClaw
Custom skillsS-01
LIVEInvoBillGST billing, inventory, accounting, and CRM for Indian SMBs.Next.js
Postgres
Self-hostedS-05
ACQUIREDComplianceHQAI compliance automation for startup security readiness. Acquired.Claude
n8n
Agent workflows
The work has a lineage.
Growth was not a past life. It is the lens used to judge every product, protocol, interface, and business model that followed.
Marketing16 years start here: growth, positioning, distribution. The lens every later product gets judged through.
GrowthLearned the loop: research, ship, measure, iterate. BrandCo and SharkOS are this era weaponized.BrandCo ↗
AutomationManual workflows become pipelines. n8n, crons, and agents replace the most expensive hours first.
SoftwareLaunchSuite, VidoTask, InvoBill: real products for real users, self-hosted and revenue-minded.LaunchSuite.tech ↗
AIJARVIS OS and the identity bench: local-first, private by default, memory that compounds.JARVIS OS ↗
AgentsIndex Mavens: 8 agents in parallel. Orchestration, fallback, audit trails — production, not demos.Index Mavens ↗
Agent orchestrationRaven and Graph Memory: the bench where reliability patterns get proven before client deploys.Raven ↗
Physical + digitalStuntKit: the current obsession — physical advertising infrastructure for brands and creators.StuntKit ↗
02 / Current obsession / StuntKit
Software meets the street.
StuntKit maps physical advertising inventory so creators can publish space, brands can discover it, and both sides can move from a spreadsheet to a real deployment.
Open the live build log ↗01Creator onboarding and verification rails
02Brand discovery and inventory engine
03Real-world attention mapping
04First brand deployment experiments
03 / Personal canon
The input behind the output.
Taste is treated as operating context: the books, soundtracks, places, failures, and convictions that shape how the systems get made.
The site should reveal the person who makes the systems, not only inventory the systems themselves.
Hans Zimmer
Deep existential focus & 4 AM VPS deployment sessions Key track: Stay / No Time for Caution.
Tokyo, Japan
Akihabara robotics, nocturnal ramen bars, and the quiet dignity of obsessive Japanese craft.
04 / Field manual
The Hacker Playbooks.
A sibling site and study of how famous indie and growth operators actually work — Pieter Levels, patio11, Sean Ellis, and the rest of the canon. Not motivation: the actual moves, reconstructed from public interviews, essays, and launches.
Operators studied13
Stages mapped05
Tactics documented30
Outcomes before ornament.
Every interface should make the work, the result, and the next action easier to see.
Narrow systems win.
Small, explicit components remain observable and improve without becoming mythology.
Ship the real thing.
Production behavior, uncomfortable lessons, and operating limits belong in the story.
Clarity earns trust.
Hierarchy, legible language, visible states, and honest constraints do more than decoration.
05 / Entity FAQ
Straight answers.
Direct answers about what I build, how the agent systems run in production, and how to work with me.
Who is Amit Kumar (growthperclick)?
Amit Kumar, known online as @growthperclick, is a founder and developer. He spent 16 years in marketing and growth before moving into software: today he builds production AI agent systems and SaaS products in the open, with 14 products tracked, 8 live in production, and 1 acquisition (ComplianceHQ).
What is growthperclick.com?
growthperclick.com is Amit Kumar’s marquee personal site — the hub for everything he builds, ships, and learns: the product portfolio, public build log, experiments lab, and what he is working on right now. His developer portfolio with deep technical writing lives separately at iamamitkumar.dev.
What products has Amit Kumar built?
Live in production: BrandCo (AI brand strategy engine at brandco.dongolabs.com), IAM Agent Man (identity-first agent platform at iamagentman.com), SprintLabs (rapid MVP development brand for founders), Index Mavens (8-agent trading intelligence for Indian markets), SharkOS (LinkedIn operating system for founder-led GTM), JARVIS OS (local-first morning briefing agent), InvoBill (GST billing for Indian SMBs at invobill.xyz), and LaunchSuite.tech (SaaS boilerplate at launchsuite.tech). Building: StuntKit (physical advertising infrastructure at 78%) and VidoTask. ComplianceHQ, an AI compliance automation product, was acquired.
What is Amit Kumar building right now?
StuntKit — physical advertising infrastructure for brands and creators: creator onboarding, brand discovery, and inventory visualization, currently at 78%. Next milestones: TechCrunch Disrupt SF, creator acquisition, and the first brand experiments. Live progress is tracked at growthperclick.com/now.
Where can I read Amit Kumar’s writing and developer content?
Technical writing — how 14 AI agents run on one Hetzner VPS, agent framework comparisons, and deploy guides — lives at iamamitkumar.dev (blog and agents directory). Long-form build logs are on Substack at growthperclick.substack.com, and he posts as @growthperclick on X.
How can I work with Amit Kumar?
Fixed-scope engagements only: an MVP agent sprint (1–2 weeks), a production agent system (3–6 weeks), or build plus GTM. Start with a free 30-minute discovery call at cal.com/growthperclick/discovery-call — he will say plainly whether an agent system is the right answer for your problem.
Build together, or follow the evidence.
Weekly build breakdowns on Substack, daily agent architectures on X, and fixed-scope production engagements for teams that need autonomous agent systems.
Amit Kumar
@growthperclick
New Delhi / India
@growthperclick
New Delhi / India